Blog - SEM Nexus

Resources

Resources and insights from the SEM Nexus team

Users Don’t Trust Your App—Fix That in 3 Clicks

Want More Installs? Fix Your Screenshots

The Retention Trick Hidden in Your Settings Page

The One Button That Boosted Our Conversions by 43%

Users Hate Pop-Ups — But These 3 Convert Like Crazy

The Hidden Cost of Silent Users: Why Engagement, Not Just Retention, Is Your Real Metric

Your App Doesn’t Need More Features, It Needs Fewer Frictions

Why Apps Fail, Part 2: The Funnel Fix — How to Optimize Conversions from First Click to Paid User

Why Your Free Trial Isn’t Working, And What to Do About It

The Psychology Hack That’s Tripling Install-to-Subscription Rates

Want More Installs? Stop Doing This One Thing

How to Build an App Launch Strategy That Doesn’t Flop